Trending February 2024 # 5 Mistakes That Every WordPress User Should Avoid Making # Suggested March 2024 # Top 2 Popular

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1. Using Nulled Plugins and Themes

WordPress is a powerful CMS that allows you to quickly and easily publish content on the Web. However, as we focus all our attention to publishing great content, we tend to make some mistakes (with WordPress) that can be damaging and fatal. Here are the top five mistakes that every WordPress user should avoid making to have a successful and healthy blog.

It is really hard to resist when you see those premium plugins and themes available for free. The catch is that those freely available nulled premium plugins and themes are not actually free; they take your website as the payment. To put it simply, these nulled plugins and themes often contain malicious code which can do all sorts of things like redirecting users to other website(s), injecting links, creating backdoors, spamming other users, etc. In the worst case scenario, this malicious code in the nulled plugins or themes can effectively take down your website or blog.

The moral is, never use nulled plugins and themes. If you want to install a plugin or theme (be it free or premium), only download and install that plugin or theme from a reputable source like the developer’s website or WordPress repository. If you have already installed a couple of plugins or themes and want to test them for any malicious code, you can use Theme Authenticity Checker to check the plugins and themes.

2. Ignoring to Backup Regularly

To backup your WordPress website, you can use free plugins like BackWPUp, BackUpWordPress, etc. If you can afford a few bucks every month, you can use premium WordPress backup services like VaultPress, BackUpBuddy, etc. These premium services automate the process of backing up and restoring your website in the time of need.

3. Ignoring Updates

With the growth of your website or blog, it is easy to forget to update your WordPress, theme and plugin. There are reasons why there are updates, and one of them is to fix security vulnerability. Unless you want to open your website entrance to hackers, you will want to update your site as soon as the update is available.

By default, WordPress alerts you on the dashboard whenever there is a new update, so take a chance on it and update the said plugin or theme as soon as possible. If you want email notifications whenever there is an update, you can use free plugins like WP Updates Notifier to receive email notifications.

4. Not Using a Caching Plugin

Page speed is one of the important parts of today’s SEO. For a database driven CMS like WordPress, a caching plugin is a must as it will reduce your server overhead and improve your site’s loading time. In addition, a caching plugin can also save your site from sudden traffic spikes by reducing the overall usage of server resources.

To super charge your site speed, you can install free WordPress caching plugins like W3 Total Cache or WP Super Cache. If possible, always try to use a CDN’s (Content Delivery Network) like MaxCDN or Cloudflare (free) along with the caching plugin, as this increases your site speed even more.

5. Having Too Many Categories and Tags

WordPress makes it really easy to categorize and tag the created posts using categories and the tags feature. Most users don’t understand the difference between a category and a tag and use them interchangeably. Over time, this will mess up the database and make your site difficult to maintain.

If you have just started your site, the best practice is to first create a few categories, and then create posts for those categories. You shouldn’t have more than 10 categories for your blog as that will dilute your site’s focus.

Conclusion

Vamsi Krishna

Vamsi is a tech and WordPress geek who enjoys writing how-to guides and messing with his computer and software in general. When not writing for MTE, he writes for he shares tips, tricks, and lifehacks on his own blog Stugon.

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5 Mistakes To Avoid When Meeting The Fmcsa Eld Mandate

With the deadline for the FMCSA ELD mandate getting closer, it’s vital to make sure the transition to an electronic logging device (ELD) for your fleet is as smooth as possible.

With the mandate affecting approximately 3 million truck drivers, nearly everyone who drives a long-haul truck will deal with the FMCSA ELD mandate. Here’s a look at the top five ELD mistakes that could impact fleet operations:

1. Waiting Until the Deadline

Barring any surprises, the FMCSA mandate takes effect in December 2023. But fleet managers and owners/operators should start the transition as soon as possible.

Waiting until the last minute could lead to problems due to shortages of hardware, installation and training. There’s likely to be a rush to meet the deadline, and you don’t want to have trucks idled waiting for installation, whether it’s for hardware or licensing software. Training will also be an important step, as drivers and fleet managers must understand how to use the tools so they won’t be sidelined or risk not being in compliance while on the road.

2. Dealing With Unregistered and Uncertified ELD Providers

ELD providers must certify that their devices meet all the technical specs under the FMCSA ELD mandate. Then the manufacturers register their device with the FMCSA. The FMCSA doesn’t test each device; it accepts the manufacturers’ own certifications. Many major manufacturers are still conducting tests and working with the FMCSA to finalize some standards.

3. Lack of Proper Technology Training

Transitioning to new technology and new processes always requires training. Even if the ELD devices are familiar smartphones and tablets, drivers and managers will have to understand how to properly operate the Record of Duty Status and access fleet management tools. A lack of training could lead to a driver’s time being recorded incorrectly, leading to enforcement actions such as fines and suspensions.

To avoid this potential hurdle, companies can consider having experienced, tech-savvy drivers test the ELD solution to help develop training and assist with fleet-wide rollout.

4. Forgetting About Technical Support

Adopting the FMCSA ELD mandate doesn’t end when the devices are installed in the trucks. There will be a need for ongoing tech support for hardware and software. If an ELD fails, drivers are allowed to use an alternative method for only eight days, so it’s important to keep the system running on a regular basis.

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Look for providers that have 24/7 support capabilities and a network that fits your fleet operations. For larger or specialty fleets, consider the possibility of using customized applications to meet your specific requirements.

5. Getting Into a Long-Term Binding Contract

Samsung’s tablet-based ELD solutions offer a high level of flexibility, as fleets own the device and have the option to use a variety of apps on the same platform.

A proprietary device could lock you into long-term contract that may not meet your fleet operations needs. Therefore, opt for hardware and ELD services that give you freedom to make the best choices for your fleet operations.

Any FMCSA ELD mandate implementation can be a success by avoiding these five mistakes. By looking for certified, registered devices that allow maximum flexibility and prove to be an asset to any fleet, organizations can set themselves up with a solution that is not only cutting edge, but also scalable as their fleet grows.

The 5 Biggest Mistakes In Ppc Testing

Some of the big mistakes people make in PPC in regards to testing are:

Not testing at all

Not having conversion tracking in place so you can measure test results by the right metric

Running too many tests for your budget

Running too many tests and lowering account performance

Not padding tests to reduce the risk of performance decreases

Before I amplify those, let me define a few acronyms that trip some people up:

CPL is cost per lead, which is the same as cost per conversion in lead generation accounts.

ROAS is return on ad spend, an ROI metric. ROAS = revenue / ad spend.

ROI is return on investment. I use it generally. Technically it’s calculated differently from ROAS but I only use it to mean “your return”.

1. Not testing at all 2. Not having conversion tracking in place so you can measure test results by the right metric

3. Running too many tests for your budget

If you don’t keep this in mind, you might end up without enough data to optimize even monthly- and the longer every test takes, the longer it takes to make your account more profitable.

4. Running too many tests for desired account performance

The fact is: tests produce lower ROI than optimized adgroups. So you should spend a specific portion of your overall budget on tests. Don’t test so many things at once that you destroy your overall ROI.

For example, if based on the strength of previous test results your account is producing a 500% ROAS and you want to increase that, you have to run more tests. These new tests will temporarily decrease the overall account ROAS. So think about what the tolerable lower limit to your ROAS should be during the testing period. If it’s 400%, then spend 20% of your budget on tests. You’ll probably get more than 0% return on the tests, so the overall account will stay over 400% ROAS.

5. Not padding tests to reduce the risk of performance decreases

If you have an ad producing 1000% ROAS, and you test another one against it- what if it produces only 200%- that brings the entire adgroup down to 600% ROAS. A 40% drop in ROI. Very bad.

Brian Carter is the Director of Search Engine Marketing for Fuel Interactive, an interactive marketing agency in Myrtle Beach, South Carolina. He is responsible for the SEO, PPC, SMM, and ORM programs at Fuel and its partner traditional agency Brandon Advertising & PR.

Social Media #Fails Every Company Should Learn From

It just takes one post or tweet to tarnish your business reputation.  One mistake by an otherwise savvy employee and a company can be labeled a social media fail, a dishonor so damaging that it’s not only fodder for the front page and late-night talk shows, but a brand buster, too.  Learn from these recent online offenders to help keep your company’s character in good standing.

DON’T CENSOR CUSTOMER FEEDBACK

CYBER-LASHING & LYING ONLINE WILL COME BACK TO BITE YOU

During August 2012, a heartfelt Tumblr post by Matt Fisher told the world wide web of Progressive Corp.’s actions after the death of his sister in a car accident.  His sister was insured by Progressive, and the company refused to pay out her policy to her estate and in fact represented her killer in court, according to Fishers post.

The Fisher family decided to take the necessary legal steps to collect the owed monies, only $75,000, to help pay off her college loans.  While the jury eventually ruled in favor of the Fisher family, the court of public opinion, fueled by Matt’s posts, was even more resounding.

Progressive settled with the Fisher family for an undisclosed sum, and, if the viral vitriol is to be believed, lost significant business as a result not to mention their reputation when they were caught in an outright lie.  To be very clear, Progressive stated that they did not serve as the attorney for the defendant in this case and that He was defended by his insurance company, Nationwide. But wait… Would you look at that! Some people are really, really good at fact-checking claims like the one Progressive made:

All you have to do now is look at Progressive’s Facebook page to see how unpopular they have made themselves: The good news? The Family received their claim. The bad news?  All it took was losing a trial, a media firestorm, and the loss of who knows how many customers, but word on the street is ten’s of thousands! Read Matt Fishers tumbler here:

DON’T TRY TO CAPITALIZE ON A CRISIS

As the revolution in Egypt was unfolding, Kenneth Cole tweeted, “Millions are in an uproar in #Cairo.  Rumor is they heard our new spring collection is now available online…”  The retailer was lambasted in the press, in part because the Cairo hashtag was being used worldwide to keep abreast of legitimate breaking Egyptian news.

BE CAREFUL ABOUT OFFERING YOUR CONDOLENCES

Let’s not forget Kmart’s Twitter campaign which combined condolences for the Sandy Hook School Shooting along with a toy giveaway three hours after the tragedy happened. “Our thoughts and prayers are with the victims of this terrible tragedy,” was accompanied by #PrayforNewtown, #CTShooting and #Fab15Toys. The Twitter backlash continued for days.

IMAGES SPEAK A THOUSAND WORDS

 THINK TWICE BEFORE SHAMING YOUR CUSTOMERS

Red Medicine is a Beverly Hills restaurant serving a Vietnamese-inspired menu.  And it’s a popular dining spot, so much so that on a recent Saturday night during March 2013, Red Medicine’s managing partner Noah Ellis had no open tables for many walk-in customers.  But 20 percent of the reservations that evening never showed, a common occurrence in the restaurant business and one that can significantly impact an eatery’s bottom line.  So Ellis decided to call out those customers by name on Red Medicine’s Twitter page.

The response was swift, and varied.  While an Esquire blogger and some industry peers praised the move, plenty took to Yelp to pan the restaurant.  Ellis acknowledged on ABC News that he wanted to start a discussion.  Time will tell, though, if his very public outing of no-shows will boost Red Medicine business. By the way is “Tweet Shaming” a new trend?

MY FAVORITE #FAIL

My favorite #Fail goes to “Britain’s Got Talent” winner Susan Boyle. Such a simple mistake but an unforgettable one for an unfortunate hashtag campaign #susanalbumparty, which can be split up to read: “Su’s Anal Bum Party.” She may not be as famous as she was in 2009, but it took only one social media blooper to put her back in the headlines. Sorry, this is a G Rated post so no picture for Su’s Anal Bum Party…

THE MORAL OF THIS STORY? THINK BEFORE YOU POST

Managing your social presence is imperative, whether you’re an established brand or a budding entrepreneur. To minimize social media #fails, communicate in a compelling and genuine way, and acknowledge your customers’ input promptly and graciously.

Before hitting the ‘publish’ button, every community manager or content strategist should ask themselves one simple question… “what could possibly go wrong with this”?

What’s your favorite social media #fail?

Thing Every First Time Car Owners Should Do

A car is a significant purchase for many people. Buying a car also reveals that a person is ready for new responsibilities. Car ownership is much more than merely getting behind the wheel and driving off wherever you want.

There are certain important things that first-time car owners should do to make car ownership a little easier. These include taking care of aspects such as car warranty, auto insurance, and regular car maintenance. Read on to learn about some common tasks that all first-time vehicle owners should consider doing.

Purchase a Car Warranty

If you buy a brand-new vehicle right off the lot, it should come with a manufacturer’s warranty. Thus, if particular items malfunction or break before the guarantees expire, you’ll be able to get them fixed for free. However, when you purchase your ride, you may wish to obtain the best-extended car warranty from the dealer. The coverage won’t kick in until the manufacturer warranty expires, but it will already be paid for, and that is a huge plus.

In addition, rather than having to cover the total cost upfront, the dealership may finance the policy. You’ll have to pay a little more on your monthly rates each month, but that beats shelling out thousands of dollars for repairs later on.

For example, according to research, it will cost a person between $1,500 and $3,000 to have their transmission rebuilt. This becomes necessary when internal components malfunction or need to be replaced.

Meanwhile, a standard engine replacement at a local shop can be a pretty high-dollar procedure as well. The total price will depend on various factors, like the make and model of the vehicle and the engine size. In the end, the cost will be determined by parts and labor. However, common estimates for this service include:

$4,000 for a 4-cylinder motor

$5,500 to replace a six-cylinder engine

$7,000 for a V8 powertrain replacement

If you have a luxury car, the cost to replace the engine could skyrocket in a hurry. The point is that some auto repairs can stretch you to the limit financially, but you don’t have to let that happen. Instead, get a warranty, keep money woes at bay, and ensure you can afford to fix your ride whenever the need arises.

Don’t Forget Insurance

Most dealers require people to show proof of insurance before driving cars off the lots. Or, at the very least, individuals must be able to show that they have coverage shortly after taking ownership of vehicles. As such, it might be a good idea to do some research on car insurance even before you buy a car. Use Google and other online tools at your disposal to find out which makes and models are the cheapest to insure.

Of course, cheapest isn’t necessarily always best. So, look into some other factors to help you choose the best auto insurance provider for your needs. For instance, you could turn to the Better Business Bureau website to examine a company’s customer complaints. You may even wish to get on Yelp and other review sites to read client reviews or testimonials.

Learn to Check the Oil and Other Fluids

There are different ways to learn to check a car’s fluids. For example, you can review the pages within your owner’s manual for information regarding these tasks. The booklet should tell you when and how to tackle the project. However, as a rule of thumb, it is typically recommended that people check the fluid levels in their vehicles every four to six months or 5,000 to 10,000 miles, whichever comes first.

Oil, transmission fluid, brake fluid, coolant, and power steering fluid may need to be topped off from time to time. Hence, you will want to know how to see if the liquids are low and add more as necessary. These items lubricate parts and keep things moving freely. Not to mention, some of them prevent systems from overheating and leaving you stranded on the side of the road.

Also read:

5 Best Resource Capacity Planning Tools for Teams

Practice Safe Driving

Auto experts say that the average price for a new car in September 2023 was around $38,000. In other words, you’re investing quite a bit in a vehicle, and the last thing you’ll want is to wreck it and flush your hard-earned cash down the drain. Hence, always practice safe driving, and hopefully, no accidents will occur.

The Final Thoughts

After becoming a first-time car owner, you will have plenty of stuff on your plate. But still, there are certain items you’re going to need to make it a point to do. Some of these must-do tasks include checking your vehicle’s warranty and getting car insurance. You’ll also want to learn to do basic car maintenance so you can save money on having to go to the mechanic too often. Do these to make your vehicle ownership experience that much better.

Windows: Enable “Run As Different User”: 5 Best Methods

The Runas command or GUI (Run as different user) option lets anyone run an application or batch file on another user’s behalf. Thus, if you possess the administrator credentials of a personal or workplace Windows PC installation, you can run apps that need admin rights. This is a pretty important feature for servicing and supporting Windows PC at work, school, or home.

What Is Run as in Microsoft Windows PCs?

Suppose you work as a Windows software developer. You need to check the user interface (UI) for the software you develop using different user profiles from one Windows 11 PC. For instance, the Windows PC has different user accounts like Administrator, Standard User, Guest accounts, etc. Also, the view for an app could differ for one user who set up the application and for the other who didn’t set it up yet.

How to Use Run as

The Windows service Secondary Logon (Command Prompt/Run command/PowerShell Syntax: seclogon) controls all the activities of the Run as command, either via command line utilities or Windows File Explorer GUI (Run as different user button). This service empowers Windows 11 or other modern Windows operating systems to start supported apps and batch files with alternate user account credentials. Thus, expert and admin users can create Windows tasks and processes with different security principles.

Other services don’t influence Secondary Logon. Also, Secondary Logon doesn’t influence other services. Hence, for security reasons, IT admins can turn off the Secondary Logon feature. If this service is offline in your Windows 11 PC, then you won’t be able to use the Run as command either in a terminal or via its GUI button in the Windows Files Explorer context menu. Here’s how you can enable this service if you got admin rights to the PC:

On your Windows 11 Desktop hit the Windows + R buttons together.

Now, in the Run command box, type the following command and press the Enter key:

services.msc

This should open the Services app where you’ll see all the functional services that Windows 11 can run.

Now, go to the services list that starts with the English alphabet S and look for the Secondary Logon service.

If the Status field is empty, the service isn’t active on your Windows 11 PC.

You’ll need admin rights to make the above changes. If you’re not signed in to the Windows PC from an admin account, you must sign out and log in using admin credentials.

Now that you know how to enable the Run as feature on your Windows 11 PC by activating Secondary Logon, next you must learn how to enable Run as different user on Windows 11 PC below.

How to Enable Run as Different User

Find below some effortless ways to use the Run as different user in different versions of Windows operating systems:

Activate the Secondary Logon for Windows XP and 2000

Log onto the workstation with admin rights.

While in the details pane:

Enable Run as Different User Using Command Prompt

If you love to use terminal tools like PowerShell or Command Prompt, then you’ll also love these steps to open an app using another user’s credentials using Command Prompt:

Press Windows + S keys together and then type Command.

Now, type the following code into the terminal:

runas /user:USERNAME "FilePath" runas /user:"USER NAME" "FilePath"

In the above command, replace USERNAME and FilePath using true values from your Windows 11 PC.

You must enter space-separated user accounts inside quotes.

For instance, I used the following command and I was able to open the Notepad app:

runas /user:"joe black" "C:Windowsnotepad.exe"

Command Prompt will ask you for the password of the account before opening the app.

If you want to save the password on first use, then try the following syntax:

runas /user:USERNAME  /savecred "FilePath" Add Run as Different User to Start Menu

This method works for most of the Windows operating systems from Windows XP to Windows 11 to enable Run as different user in the Start Menu apps. Here’s how it’s done:

How do I add a run as a different user in Windows 10 Start menu?

Select and open the Edit group policy tool.

Under User Configuration, expand Administrative Templates.

Go to the setting list that starts with S and find Show “Run as different user” command on Start.

You should see the Run as different user in the context menu.

Use Run as Different User Using Run Command Dialog Box

Instead of running a command in the PowerShell or Command Prompt, you can run the following code in the Run command dialog box. The Run as code will work as intended. Here’s the code you need:

runas /user:"joe black" "C:Windowsnotepad.exe"

Don’t forget to modify the variables like the user name and app file path. Once you hit Enter, the Command Prompt will open. It’ll ask you to enter the password for the target user. Enter the password. You won’t see it in the terminal app. Hit Enter and the target app will open under the other Windows user account that you selected.

Run as Different User: FAQs Why don’t I see the “Run as different user” option when I select “Start” then choose the application in Windows 8?

By default, the option will not work from the Start button in Windows 8. Launch the file from the file explorer or your Desktop. If you want it in the Start menu apps, follow the steps mentioned earlier in this article.

Is there a Group Policy Object that hides or shows the “Run as” option? Enable Run as Different User: Final Words

Next up, Windows 10 & 11: Install Active Directory Users and Computers.

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